Capital & Purpose

How can capital and investment help businesses advance their social purpose and create lasting value?

Recorded on February 20, 2025, this Purpose Connections session explores the relationship between capital and social purpose, examining how financial resources and investment can support businesses in creating positive social and economic impact.

The conversation features three experts bringing diverse perspectives to the discussion:

• Christelle François — CEO of Equity Economic Development Group

• Joanne Norris — Consultant

• Adam Spence — Founder & CEO of Social Venture Connexion

About Purpose Connections

Purpose Connections is an online gathering that brings together social purpose leaders, professionals and advocates to explore the evolving purpose economy and the integration of social purpose into core business strategy.

This session was organized by Tessa Vanderkop, Purpose Advisor, Trainer and Community Builder, and Sparx PG.